okay so I'm definitely not saying that editing
is everything because content will always be king but great content and great editing that's the
magical combination that will get you hundreds of thousands and even millions of views on your
reals or shorts and so that's why in this video I'm going to show you some of the editing
tricks and techniques that I've used on my best performing shorts and reels some of which
have over a million views and I'm going to use CapCut for desktop to show you everything but
of course you can also use the mobile version that'll work too no problem you can even
use the online version if you want it's up to you uh okay and let's start with a few General
tips and tricks first before we get to the juicy secret tips yeah okay here we go and let's start
with a few General ways to present your content what I found that works really well is first
of all showing how to do something so how to videos then second showing an interesting piece
of gear or equipment or a gadget just something interesting and then of course also show what it
does and how it works and then number three lists five things that will blow your mind or something
like that lists and the reason why lists work so well is because when someone watches your shorts
and it's a list well as soon as they realize that it's a list they'll probably want to watch it all
the way till the end to see the entire list right it's a great way to keep the viewers engaged
to keep them watching till the end and that's exactly what you want and so I always try to
make it clear as soon as possible that it's a list in the voice over but also visually so
I always use an animation or animated text and it's super easy to do in CapCut uh I also usually
use an animated background and that's just a video clip so you know you just drop that video clip on
the timeline and you can find these for free just Google it and then I go to text templates and
then just pick one that fits your style or the style of your short and another cool way to do
this is not with an animated background but with a blurry background so whatever you're showing
it doesn't matter you make the image go blurry and then you put the text on top all you need
to do is find the blur effect here in effects drop it on your video like this and now your video
will look blurry duh um yeah now if you find the transition from not blurry to blurry to abrupt
then you can key frame the effect to customize it the way you want just set the play head here at
the beginning of the effect hit this diamond here to create a key frame set the blur effect to zero
then move the playhead create another key frame and set the blur effect to whatever you want
and now the blur effect will come in gradually see and then just add text just like before the
numbers of your list for example looks really cool what I also always do is add captions I I
know it seems like people really appreciate it and CapCut does it automatically for you so why
wouldn't you just go to text and auto captions create and that's it and this is probably not
what will get you those millions of views but like I said people appreciate it so I think it
does help a little bit I add music to my shorts a lot of people don't so it's a matter of style
but I like it because you can play around with it and you can make the music add value to the
short I'll show you for example I add some music a song that I like obviously but then whenever
I say something important in the video or in the short or the real or I want to emphasize something
maybe something funny I stop the music I cut the music there where I say something interesting
important funny whatever one or two times in a short or real usually does it it's again a way to
keep the viewer engaged and to keep it snappy and interesting if you know what I mean and now let
me show you the real important stuff or at least at least in my opinion and that's the first
5 to 10 well 10 seconds is already stretching it for a short or a real so the first 5 Seconds
that's important that's where you either reel the viewer in or you lose them I mean it just takes a
second of hesitation or a second of the the loser a second of the well maybe it's a loser a second
of the viewer losing interest and he or she will just swipe away you know loser so yeah you have
to grab their attention in the first five seconds and grab him and don't let them go now how do I do
that well the first sentence of every short I make tells the viewer what the short is about but it
doesn't tell everything you know because you want them to watch everything till the end for example
a question is this the best 35 mm lens ever it's a question you know what the short is going to be
about but you're going to have to watch till the end to know the answer and to visually stimulate
the viewer I always use a cool animation to support that first sentence so a text animation
I don't use the boring captions for the first 5 to 10 seconds I delete those and then I use one of
the more interesting text animations that's what grabs the viewer's attention again you have to use
everything to your disposal to grab the viewer's attention and never let them go for a minute
stimulate the viewer visually um make them curious the first 5 seconds are key something else I also
always do to grab the viewers attention is zooms so yeah it's a simple digital Zoom to pull the
viewer in to bring him closer to me so I can grab him and never let him go and I actually use these
zooms throughout all my videos but for a real or a short I always try to put one in the first 5 to
10 seconds and like I said it's better to put it in the first 5 seconds so in cap cut just put
the playhead where you want the zoom to start hit the little Diamond to create a key frame for
scale then move the play head a few frames create another key frame for scale again and then just
scale the video and now the video will zoom in over time and the closer you put these key frames
together the faster the zoom will be and you know creating these zooms is super easy the difficult
part is timing the zoom that you have to practice a little bit okay and then a final technique that
I sometimes use is sticky text so I stick text to an object in the first 5 Seconds of a video and
again it's nothing crazy it's just a small visual stimulus for the viewer to keep them engaged it
works so in CapCut just put some text on your video then go to tracking here and put that box
that yellow box over the object you want to track hit track and well yeah that's basically it now
the text sticks to the object and it will follow that object so there you go a few simple things
you can do to take your shorts and reels to the next level but again content is King editing alone
won't give you millions of views the combination of great content and great editing that's the
magical combination Master that combination and you'll be one step ahead of the competition thank
you so much for watching I see you in the next one
7 Video Editing Tips to Get 1,000,000+ Views on Shorts & Reels | CapCut Tutorial
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